Yahoo! sites continued to dominate the online market in Japan last month, according to new research.
Figures released by digital measuring firm comScore for September indicate that the search engine provider remained ahead of rivals Google and Microsoft, whose sites proved second and third most popular respectively.
Yahoo! sites had 40.7 million visitors during the month, a slight fall of one per cent on August, while Google's sites saw 32 million user visits, a noticeable rise on the previous month of four per cent.
Meanwhile, Microsoft, enjoying a one per cent rise in popularity, had a total of 30 million visitors over the period.
Managing director of comScore Japan Maru Sato stated: "After experiencing a slight decline last month, Google regained its upward trend."
Last month, comScore figures revealed that, during August, the California-based internet giant experienced a fall in popularity of one per cent.
The overall results will be welcomed by Yahoo!, who have been struggling in some areas of late, recently posting a slight fall in third-quarter profits of $8 million compared with the same period last year.
As part of a multi-year plan, it has "made key strategic decisions to invest in and grow [its] large communities of users, advertisers and publishers", according to co-founder and chief executive of the company Jerry Yang.
Source: Yahoo! FanClub
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